Dick’s Sporting Goods to open first women’s fitness store at Tysons
Dick's Sporting Goods said Monday that it would launch a specialty women’s fitness and lifestyle boutique store in Virginia. The first Chelsea Collective location will open in August at Tysons Corner Center in Tysons, just outside of Washington, D.C.
Named for the diverse and eclectic Chelsea neighborhood of New York City, Chelsea Collective will provide an assortment of apparel, equipment, footwear, accessories and beauty products.
Dick’s said the store will feature brands such as Nike and Calia by Carrie Underwood, along with niche brands such as Lorna Jane, Spiritual Gangster and ALALA.
A significant portion of theassortment will be devoted to footwear, accessory and beauty brands such as Brooks, Hunter Boots, Pure Vida, Le Sport Sac, Evian and Philosophy.
“As leaders in sporting goods and fitness apparel, we wanted to provide a destination for women who are on their own personal fitness journeys; a store where they can come in and feel part of a community that understands them and their needs,” Lauren Hobart, a senior vice president and Dick’s Sporting Goods and general manager, Chelsea Collective, said in a statement
While owned and operated by Dick’s Sporting Goods, Chelsea Collective locations will operate as small boutique shops. The new Tysons store is currently hiring for associate positions. To learn more about employment, people can email [email protected].