Online shopping last week grew 18 percent
Consumers have continued to enjoy the convenience of online shopping this holiday season.
In the final week full week before Christmas, online spending rose 18 percent to $5.8 billion.
For this year’s holiday season (the first 51 days of the November-December shopping season), e-commerce spending from desktop computers rose 15 percent to $48.3 billion compared with the same period last year, according to Reston-based comScore.
The week began with two billion dollar days – Monday, Dec. 15 at $1.07 billion and Tuesday, Dec. 16 at $1.16 billion – while Free Shipping Day (Thursday, Dec. 18) saw $926 million in desktop spending.
“This final week of online holiday shopping before Christmas was very strong, finishing off the season on a high note and virtually guaranteeing e-commerce spending will outperform our pre-season forecast,” comScore chairman emeritus Gian Fulgoni said in a statement.