Reston-based Ellucian names chief marketing officer

Sharon Loeb previously worked for Cengage Learning and McGraw-Hill Higher Education.

Published May 6, 2020 by Sydney Lake

Reston-based higher education software company Ellucian announced Wednesday it has named Sharon Loeb as its chief marketing officer.

She will lead marketing initiatives and digital transformation for the company.

Loeb was most recently the executive vice president and chief marketing officer at Cengage Learning, where she led marketing, communications and public affairs for the company. Before that, she was vice president of marketing for McGraw-Hill Higher Education.

She earned her bachelor’s degree in philosophy from York University in Toronto and her master’s degree in philosophy from the University of Toronto.

Ellucian was founded in 1968 and provides products such as student information systems, data analytics tools and graduation-tracking platforms for more than 2,700 customers in higher education.