Roanoke County launches economic development strategic plan

Elevate Roanoke County 2026 will give five-year road map

Published February 1, 2021 by Sydney Lake

Roanoke County Economic Development announced Monday it has launched Elevate Roanoke County 2026, a five-year strategic plan focusing on the county’s economic development program .

The Virginia Tech Office of Economic Development will work with Roanoke County Economic Development, which is also funding the project in partnership with Appalachian Power.

“Developing a strategic plan is essential to the work of economic development,” Jill Loope, director of Roanoke County Economic Development, said in a statement. “Changing demographics, consumer preferences and the ability of many employees to work remotely presents challenges and opportunities for economic development. This strategic planning effort will guide the county and enable us to direct our actions and investments to yield future results.”

The planning process will include data gathering, data analysis, community engagement, assessments, community presentations and public input sessions. The final report will be released late this fall.

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