Vienna marketing software firm names chief revenue officer

Mike Pierce joins Surefire Local

Published September 2, 2020 by Sydney Lake

Vienna-based marketing software company Surefire Local announced Tuesday it has hired Mike Pierce as its first chief revenue officer.

Pierce most recently served as CRO for Digital Pharmacist Inc. and also served as senior sales director for Main Street Hub Inc. and director of sales for Yodle Inc.

“With his strong leadership and exceptional track record, he is the ideal person to help lead Surefire Local through our next stage of growth,” Surefire Local Founder and CEO Chris Marentis said in a statement.

The Inc. 5000 company established the new executive position as a next step in the company’s growth. Surefire Local provides local marketing software to small businesses.

“What attracted me the most to Surefire Local was that it was hard to find a more synergistic opportunity aligned with my background and the company’s strong vision to succeed where others have fallen short, and I am looking forward to helping Surefire Local build a leading brand within the local marketing software space,” Pierce said in a statement.